Embargoed to 0001 Friday November 27
Undated file handout photo from ‘Dove’ of model from their advertising campaign that used “real” women for its promotions and not airbrushed models. PRESS ASSOCIATION Photo. Issue date: Thursday November 26, 2009. Women are suffering poor self-esteem because of advertising campaigns which use airbrushing techniques to portray “unattainable perfection”, a survey claimed today.
Images of models which have been digitally altered are causing more than two thirds of women to suffer low confidence about their bodies, the study by beauty brand Dove has found. See PA story CONSUMER Airbrush. Photo credit should read: Dove/PA Wire
